Advertising management
Mathur U.C
Advertising management - 1 - New Delhi New Age International Private Limited 2002 - 378 - .
marketing mix,objectives, advertising agency,working, consumer behavior, market segmentation, advertising research, media planning, budget,creative strategy,art direction, sales promotion,web marketing
81-224-1327-7
Marketing
Advertising management - 1 - New Delhi New Age International Private Limited 2002 - 378 - .
marketing mix,objectives, advertising agency,working, consumer behavior, market segmentation, advertising research, media planning, budget,creative strategy,art direction, sales promotion,web marketing
81-224-1327-7
Marketing