Marketing Management (Record no. 378243)
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000 -LEADER | |
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fixed length control field | 00316nam a2200109Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 190415s9999 xx 000 0 und d |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658. 802 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | KOTLER, PHILIP., KOSHY, ABRAHAM., KELLER, KEVIN LANE AND JHA, MITHILESHWAR |
245 ## - TITLE STATEMENT | |
Title | Marketing Management |
250 ## - EDITION STATEMENT | |
Edition statement | 13 |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Name of publisher, distributor, etc. | Pearson Education |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Acharya School of Management | Acharya School of Management | 15/04/2019 | 699.00 | 658. 802 | ASM-R2887 | 15/04/2019 | 15/04/2019 | ASM-Regular Books |