TY  - BOOK
AU  - Belch, George E and etal
TI  - Advertising and Promotion
SN  - 978-0-07-014496-5
PY  - 2010///
CY  - 
PB  - Tata McGraw Hill
KW  - Advertising and Promotion
N2  - Advertising,and, Promotion,Advertising and Promotion
ER  -