Kotler, Philip <br/><br/>
Marketing management   

 - 11 
 - New Delhi  Pearson Education Asia  2005 
 - 706 
 -   .
<br/><br/>  
<br/><br/><label>ISBN: </label>81-7808-654-9 
<br/><br/><label>ISSN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing