TY - BOOK AU - CHAGANTI Subba Rao TI - Pharmaceutical marketing in india: Concepts and strategy cases SN - 9788188449253 U1 - 615.068 8 CHA PY - 2008/// CY - Hyderabad PB - Pharma Med Press KW - Pharmaceutical marketing(615.106 88) N1 - cases ; Concepts ; india ; marketing ; Pharmaceutical ; strategy ER -