| 000 | 00704nam a2200193Ia 4500 | ||
|---|---|---|---|
| 008 | 181016s2016 xx 000 0 und d | ||
| 020 | _a9789332557185 | ||
| 082 | _a658.8 KOT | ||
| 100 | _aKOTLER, Philip;KELLER, Kevin Lane | ||
| 245 | _aMarketing management | ||
| 250 | _a15th | ||
| 260 |
_aNoida _bPearson Education Ltd _c2016 |
||
| 300 | _axxvi,866 | ||
| 365 |
_b959 _cRs. |
||
| 500 | _abuilding strong brands ; communication ; creating value ; customers ; digital ; excellence ; global markets ; insight ; management ; markeeting research ; Marketing ; mass ; memo ; retailing ; social media ; wholesaling | ||
| 650 | _aMarketing management(658.8) | ||
| 906 | _a20.00 | ||
| 906 | _bB-Pharmacy | ||
| 999 |
_c360970 _d360970 |
||