000 | 01056cam a2200253 a 4500 | ||
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999 |
_c376620 _d376620 |
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003 | OSt | ||
005 | 20190522120709.0 | ||
008 | 190522b ||||| |||| 00| 0 eng d | ||
020 | _a9780743260886 | ||
040 | _aAIT | ||
082 | 0 | 4 |
_a658 _221 _bPOR |
100 | 1 |
_aPorter, Michael E., _d1947- |
|
245 | 1 | 0 |
_aCompetitive strategy : _btechniques for analyzing industries and competitors / by _cMichael E. Porter. |
250 | _a1st Free Press ed. | ||
260 |
_aNew York : _bFree Press, _cc1998, 2004. |
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300 |
_axxviii, 396 p. : _bill. ; _c25 cm. |
||
500 | _aOriginally published: New York : Free Press, c1980. | ||
504 | _aIncludes bibliographical references (p. 383-387) and index. | ||
520 | _a In this pathbreaking book, Michael E. Porter unravels the rules that govern competition and turns them into powerful analytical tools to help management interpret market signals and forecast the direction of industry development. | ||
650 | 0 | _aCompetition. | |
650 | 0 | _aIndustrial management. | |
653 | _aManagement | ||
653 | _aStrategic planning. |