http://13.232.72.61:8080/jspui/handle/123456789/10 2026-04-06T07:53:00Z http://13.232.72.61:8080/jspui/handle/123456789/900 Title: Identifying the Opportunities for Improvement of Health Service in Rural Areas With Respect To Ngo Sri Siddeshwara Health Organization (SHO), Karnataka Authors: Rajendra, J. P. Abstract: In a country like India where there is severe disparity between the urban and rural areas providing adequate health facility is a very big challenge. Neither the public sector health units nor the private sector health units like corporate hospitals are active to serve the rural India due to various reasons which very much against the spirit of Millennium Development Goals prescribed by WHO. In this regard their lie greater opportunities for NGOs to fill this gap as they are effective in handling rural population with better service. 2017-02-01T00:00:00Z http://13.232.72.61:8080/jspui/handle/123456789/899 Title: The Disruptive Growth of Digital Marketing in the Eyes of Metcalfe and Moore’s Law Authors: Rajendra, J. P. Abstract: Marketing as a field of business management has seen many dimensions. The latest addition to this is the current sensation in the name of Digital Marketing. Digital marketing wins over other forms of marketing due to its sheer capacity of being the most dynamic with the increased efficiency which is most inclusive in nature. With the splendid growth of technology where electronic gadgets have become the most common and necessary possessions of human being tech services like e-mail, cloud computing, Google earth, IOS etc have made the digital marketing the most exciting one. All these technological growth have been rightly proved and defended by two very important laws presented by two luminaries like Robert Metcalfe(Metcalfe‟s law) and Gordon Moore (Moore‟s law). Here in this article an attempt is being made to explain the disruptive growth of digital marketing which is substantiated by two critically acclaimed laws mentioned above. 2016-09-01T00:00:00Z http://13.232.72.61:8080/jspui/handle/123456789/799 Title: Intelligent Campus Environment: A Requisite to be Competent. Authors: Krishnakumar, Sheeja; Choudhury, Juin Abstract: Learning and teaching methods have changed to an innovative mode due to the support of technology. Technology can connect experts and aspirants of different educational institutes. Among many uses managing the documents with less use of papers can create an eco-friendly environment is one of the use in the organization. Though these are all the useful aspects of technology, this study tries to find out whether application of technology is accepted by students and faculty members for the benefit of the students. The independent variables considered in this study include data management, account management, security, time management, attendance management, and social media. Performance and quality improvement are dependent variables. A sample is collected from students and faculty members from four established post graduate colleges in Bangalore. Questionnaire is administered and 142 samples were received. The data was analyzed. It was found that performance of the students cannot be improved by monitoring the attendance by the usage of technology. But it was clear from the study that performance increased due to social media and by managing time using technology. From the study it was understood that security was not part of quality improvement but management of all types of data focus towards the improvement of quality in educational institutions. 2017-07-01T00:00:00Z http://13.232.72.61:8080/jspui/handle/123456789/798 Title: A Study on Exploring the Diversified Stakeholder’s Response in Adopting Change Management Practices to Implement Privatization Policy Authors: Goud G, Virupaksha; Puranik, Vinod Abstract: This study makes an attempt to explore the demographically diversified different stakeholder’s opinion on application of change management practices to implement privatization policy. Demographics such as gender, age, education, work experience, profession and geographical region are considered for this study. The survey adopted standard questionnaire developed and published by the Authors and identified as ‘VG-VP Change management practices response measurement scale’. The standard questionnaire contains 8 change management dimensions with 45 items. Out of 45 items, 26 items are cause factors and remaining are effect factors. The study considered PSU employees has primary stakeholders and general public and students are secondary stakeholders. Data was collected from 696 samples for examining the response to policy changes. The primary objective is to evaluate samples response to change management factors while implementing change. Primary stakeholder sample selected from 3 different public sector enterprises in and around Bangalore city in Karnataka. Secondary stakeholder sample selected from different geographical regions of Karnataka.The results of the study revealed that education levels and experience of the different stakeholders have a significant effect on their opinion. Among the change management variables, the programme name component has a difference of opinion among different stakeholders. The study explains inferential statistics using Mann-Whitney-test and Kruskal-Wallis test. Normality test was conducted before choosing specific test. 2018-01-01T00:00:00Z