A Study on Post Purchase Behaviour of Jio Phone with Special Reference to Reliance Jio lnfocom Ltd Doddaballapura.

Abstract

This project work was done at Reliance Jio Infocomm Limited, Doddaballapura. Reliance Jio Infocomm Limited provides broadband services to their customers. Reliance Jio Infocomm Limited was formerly known as Infotel Broadband Services Limited and was renamed Reliance Jio Infocomm Limited in January 2013. The project entitled "Post Purchase Behavior of Jio Feature Phone with Special Reference to Reliance Jio Infocomm Limited Doddaballapura". The main goal of this project is to understand the behavior of Jio Feature Phone after purchase. This report is divided into five chapters. The first chapter of this study introduces industry profiles, company profiles, and the entire enterprise. To understand the organization study is conducted, the second chapter of the study discusses some conceptual background and literature research. Chapter 3 deals with the study of research plans. The fourth chapter describes the analysis and interpretation of data on this topic. The fifth chapter deals with findings suggestions and project conclusions. In this survey, we found that customers were satisfied with the Jio Feature Phone and were satisfied with the service after the buying behavior of the Jio Feature Phone was captured in the questionnaire