A Study on Effectiveness of Internet Marketing at OS Infoteck, Bengaluru.

Abstract

The various tasks which I undergone during the project work was to: Study the Search Engine Optimization and to appreciate the crash of internet selling on the customers and also to understand the impact of website marketing on queries generated. To study the interaction of Social media marketing through various social media networking sites and also to examine study the effectiveness of the website of OS INFOTECK. The SWOT examination demonstrates that the metropolis’s modern social media presence is full of capability. Primarily based on that, the authorities must consciousness on increasing its following on Facebook and Twitter, and including Google+. those structures mainly provide the possibility to extend high fine content fabric in an attractive and relevant way. Further, this plan will assist boom traffic on the professional government internet site and to metropolis social media web sites at the same time as fostering -manner communication and engagement with residents. The plan lays out the obligations and responsibilities for a city social media manager to supervise, submit, and manage content material whilst additionally providing the creation of a scholar internship partnership with the Earlham business and Non income management department. The proposed channels of communication and tools, alongside tracking, will provide an opportunity to beautify this plan even further. Fortunately, numerous these powerful tools are free and easy to govern. because of this, the rate variety and time proposed are of minimal charges to the metropolis. This plan will assist improve government transparency, participation, collaboration and engagement with residents, and assist foster its task to serve the community.