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Title: | A Study on Effectiveness of Promotional Strategies at Big Bazaar Bangalore. |
Authors: | Punith, M Balani, Mahak |
Keywords: | Promotional Strategies Big Bazaar Consumer Behaviour Retail Industry |
Issue Date: | 15-Jun-2020 |
Publisher: | Acharya institute of Technology. |
Citation: | Punith, M., & Balani, Mahak. (2020). A Study on Effectiveness of Promotional Strategies at Big Bazaar Bangalore. 1-62. |
Abstract: | The main objective of this study is to comprehend the different promotional activities to communicate with a larger number of clients, and to comprehend the procedures for renewing products. The company has one of the strongest desires and strengths are, merchandise management, store location, promotional activities such as low-cost sales, monthly sales, Wednesday bazar, big day sales, exchange offer etc. are the company strategies. |
Description: | use only for the academic purpose |
URI: | http://13.232.72.61:8080/jspui/handle/123456789/5024 |
Appears in Collections: | 2020 |
Files in This Item:
File | Description | Size | Format | |
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1AY18MBA44-PUNITH.M.pdf | 49.88 kB | Adobe PDF | View/Open |
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