Competitive strategy : techniques for analyzing industries and competitors / by Michael E. Porter.
Material type: TextPublication details: New York : Free Press, c1998, 2004.Edition: 1st Free Press edDescription: xxviii, 396 p. : ill. ; 25 cmISBN:- 9780743260886
- 658 21 POR
Item type | Current library | Home library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
AIT-BE Special Collections | Acharya Institute of Technology | Acharya Institute of Technology | Available | 31157 | |||
AIT-MBA Regular Books | Acharya Institute of Technology | Acharya Institute of Technology | AIT-MBA | 658.4012 POR (Browse shelf(Opens below)) | Available | AIT-MBR2154 | |
AIT-MBA Regular Books | Acharya Institute of Technology | Acharya Institute of Technology | AIT-MBA | Not for loan | AIT-MBR1730 |
Originally published: New York : Free Press, c1980.
Includes bibliographical references (p. 383-387) and index.
In this pathbreaking book, Michael E. Porter unravels the rules that govern competition and turns them into powerful analytical tools to help management interpret market signals and forecast the direction of industry development.
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